Heartland Projects can help - by using the power of images to tell your brand's story. 

We live and work in a visually sophisticated world therefore high quality imagery can play a crucial part for your business.
Images, more than ever, reach out to people and serve as an instigator for interaction and connectivity - they take stories beyond plain text; they provide context for the viewer; make memorable associations; and are an effective way to add authenticity to your brand story  - all resulting in a deeper engagement with your content.

emma byrnes heartland projects
emma byrnes

Compelling brand stories with the right visual content are the path to engagement with your customers.

Using the visual narrative craft and communications/marketing/media expertise we have honed over many years Heartland Projects can work with you to foster grassroots and emotional connections with your audience and help distil your unique story into a powerful visual tale. 

emma byrnes
emma byrnes
visual consultancy

VISUAL MAKEOVERS + MENTORING

Does your business need a visual makeover? Do you need guidance mapping out key steps for your brand's visual identity? Would someone with experience as a small business entrepreneur who also has visual savvy help you execute your grand vision?

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PHOTOGRAPHY + PRODUCT STYLING

Are you looking for a photographer who can articulate your visual branding plans and strategies? Someone who does more than just point and shoot but understands the nuances of how your images feed back into your business goals?

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SPECIAL EVENTS  + VISUAL DOCUMENTATION

Ensure that your event or project is well documented with high-quality photographs. Photography is an excellent way to capture the entirety of the event experience by capturing the general atmosphere, as well as individual emotions of the day. 

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VISUAL MAKEOVERS + MENTORING

Heartland Projects offers business makeover / consultancy services to help distil the unique qualities and attributes of your brand and to understand your audience and intentions. Using Emma's experience as a business entrepreneur coupled with her insights into the particular needs and objectives of small, creative and ethically-based business we can equip you to move forward with your goals and develop a visual language that will allow your business to grow and flourish.

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“Working with Heartland Projects was an important step in realizing my creative and business ambitions. It helped define for me my audience, area of specialization and sector and presented my work in a fresh, fuss free manner.”
— Anna Zagala : Sweet Polka
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PHOTOGRAPHY + PRODUCT STYLING

Heartland Projects has in-house professional skills in photography. Emma Byrnes is a photographer with an interest in food, interiors, textiles, landscape and portraiture. She works intuitively with clients to resolve the best possible outcome. She takes portraits for use as professional head-shots and also images for broad use on websites, magazine spreads, brochures and on social media. She is also available for hire as a regular in-house documenter of product/staff/developments for social media usage.
She works between Melbourne and Sydney for both national and international clients.

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Emma was so easygoing and fun to work with. I just needed a couple of new portrait shots for our new company website, but I turned this into an exploration of archetypes and various styles. She respected my ideas and made me feel very much at ease in front of the camera. She took all the time we needed and never seemed rushed or keen to finish up. Emma is very in tune with her clients; it seemed to me that she has a profound knack at reading them quickly and deeply, without making much noise about that fact. Beyond this interpersonal strength, Emma brings sound technical skills and a creative eye for detail. I am very grateful for having had the opportunity to work with her.
— Lisa Curtis-Wendlandt : Mind Your Way
emma byrnes

SPECIAL EVENTS + VISUAL DOCUMENTATION

The value of documenting your special event or project is immense and there are huge advantages to working with a photographer who has an eye for capturing the energy of the affair whilst keeping in mind your brand and the core spirit of your company/project.
Imagery can be utilised in so many ways after the event (websites, blog posts, social media, print marketing, publishing) and in our visual world an image speaks much louder than words for helping to understand your message.
With her training in photojournalism and interest in fly-on-the-wall documentation, Emma Byrnes has worked with all manner of clients including artists, not-for-profits, corporations and educational institutions to cover special occasions, art installations, fund-raisers, concerts and more.

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jen rae